Episode 14 - Why Fun Might Be Your Most Underrated Growth Strategy
How to Make Your Business More Fun
What if the key to growing your business isn't doing more, but doing more of what you enjoy?
In episode 14, I explore why there's a collective belief that successful businesses have to be exhausting - designing a business around the work that energises you can create more consistency, momentum and growth for you in the long term. Because fun isn't frivolous, it might be strategic.
We spend so much time talking about productivity, discipline, strategy and growth that we rarely stop to ask ourselves this:
Do I actually enjoy running my business?
In the ep, I share some memories (and mistakes) from my own businesses, the difference between building a business around what you think you should be doing versus what genuinely lights you up and the concept of your 'flower bucket' - those tasks that take up your time but aren't why you started the business in the first place.
What if we didn't wait until we were successful to enjoy our business. Fun doesn't need to be the reward but instead, it was our motivation.
Here are my favourite takeaways from the ep.
1. Stop confusing productivity with progress
You don't need to squeeze more out of every hour or add another productivity hack to your morning routine.
2. Find your ‘flower bucket'
Every business owner has one.
It's the task, responsibility or part of the business that drains you - the equivalent of me cleaning flower buckets when what I really loved was creating incredible experiences for people. Identify yours and ask yourself: Can I delegate it, automate it, eliminate it or do less of it?
3. Fun creates momentum
When you're doing work that energises you, consistency becomes easier. That momentum is far more useful than waiting to feel motivated every day.
Resources & Links
🎧 Catch up on Episode 13
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