Meet Rosie

Your success coach, business mentor and #1 hype gal.

Hi, welcome.

You’re in the right place if you’re building a business but wish you had a clear plan, more confidence and someone in your corner to help you figure out the next steps.

I work with creative entrepreneurs, coaches and consultants to build profitable businesses. Ones that generate real revenue and don’t cost them their sanity, so they can live life by design, not by default.

In just 3 years, I’ve worked with nearly 100 founders across Australia, New Zealand and around the world.

A few years ago, I realised something. So many talented founders are drowning, not because they can’t do it, but because they’re doing too much of the wrong things.

They had brilliant ideas, incredible skills and a genuine desire to build something meaningful.

But they were stuck in the same cycle I see all the time:

  • Too much information.

  • Too many opinions online.

  • Too many strategies competing for their attention.

So instead of building momentum, they were second guessing themselves at every turn.

I remember thinking:

Running a business shouldn’t be this confusing.

Most entrepreneurs don’t need another strategy. They need someone to cut through the noise, hand them a clear plan and back them while they execute it.

  • They need clarity.

  • They need support.

  • They need someone to help them focus on what truly matters.

That realisation is what shaped the way I work with my clients today.

Because when you remove the noise and focus on the right things, building a profitable business becomes a lot simpler and a lot more enjoyable.

Sound like you?

Why Rosie?

From law papers to flowers, my first business was a passion project which enabled me to escape corporate drudgery (lets be honest, I would have been a terrible lawyer).

Realising early on that a corporate environment wasn't a place in which I would thrive, I quit my law degree, quit advertising and eventually quit attempting to do what was expected of me and instead, did what inspired me. 

It was starting a florist & events business and growing it from the garden shed to a 6 figure Ponsonby Road success where my love of business and entrepreneurship began.

Why
Coaching?

More than a decade after my first business success, it was working with Saben, Dermalogica and the Icehouse to launch the Empow/HER Scholarship where my passion for working with female founders & business owners evolved into my own coaching business.

Now I help other business owners feel courageous, confident and supported as they grow empires of their own and live a life by design, not by default.

You’re in the right place if:

  • You’re tired of feeling overwhelmed by your business.

  • You want a clear strategy instead of chasing every new idea.

  • You want more clients, more revenue and more freedom

Working together
I will be your…

Accountability Partner

There’s no hiding, no excuses. I’m here to keep you on track.

No. 1 Hype Gal

When you get those wins, we celebrate together. When you need someone in your corner, I will be there.

Personal Problem Solver

I help you cut through the noise, make the call you’ve been avoiding and move forward with a plan that feels simple yet achievable.

Support System

When you hit a wall, I help you push past it it, not stay stuck behind it.

We will be the perfect fit if…

→ You are a passionate business owner.

→ You understand there’s no silver bullet.

→ You show up, do the work, and take action even when it sucks.

→ If you’re partial to a chilli marg, we’ll get along great

Ready to build a business that pays you what you’re worth, gives you your time back and still has you excited on a Monday?

Let’s go.

THERE’S ALWAYS A REASON TO POP THE BUBBLY

More client wins

97%

Of clients reported an increase in revenue within 3 months of working together.

100%

Of clients felt less overwhelmed by their business after working together.

93%

Of clients had a mindset shift around sales, saying the sales process felt more seamless.

100%

Of clients felt excited about where their business is going after working together.

95%

Of clients felt less overwhelmed by marketing their business.

100%

Of clients would recommend Rosie to another overwhelmed business owner.

HERE ARE SOME FREE RESOURCES JUST FOR YOU

What do you need?

Break free of busy work, reclaim control of your time and run your business like a pro.

Overwhelm Toolkit

Meta Ads

Joined by Shay from award-winning Idyllic, learn the difference between boosted ads and campaigns and what content you need to convert your audience into customers.

Super Creative

Listen to Rosie on the Super Creative Podcast and find learn how to make business simple, strategic and fun.

Our Instagram Community is pretty great too!

Join Rosie and fellow entrepreneurs for daily insights, business tips, and fun behind-the-scenes moments. It’s a space where we share, learn, and grow together, because who says business can’t be fun?