Success Story — Valerie

Meet Valerie of @Kaaio.studio


A talented designer, mother of one and the business bestie I never knew I needed. 

As CEO of her own design studio, Valerie is a powerhouse of creativity, with a knack for taking bold ideas and turning them into meaningful, empathetic designs with lasting impact.

After serendipitously meeting V at an event it was love at first business chat.

After one coffee, lots of laughs and a passion for creating real, lasting impact on the businesses we work with, we made it official.

Like so many creative entrepreneurs, Valerie felt stuck when it came to attracting new clients and scaling her business, without scaling the time she put in. The hustle was real and managing business life with family life, naturally the overwhelm crept in.

Something had to change but self-doubt and scarcity were holding her back. 

Like many entrepreneurs before her, she had tried listening to podcasts and working with other coaches but was worried the investment might not be worth it (hey, I get it, we've all been there).

After working together for 12 weeks, here’s what changed for Valerie:

Together we:

  • Identified Valerie’s core audience and clarified her messaging to speak directly to their needs.

  • Crafted a personalised marketing strategy that highlighted her unique value and skills.

  • Streamlined her workflow to create more time for creativity (and less for admin chaos).

  • Set boundaries that gave Valerie her evenings back while maintaining stellar client relationships.

Valerie said goodbye to:

  • Feeling stuck in a cycle of overwhelm and second-guessing.

  • Saying yes to projects that weren’t aligned with her vision.

  • Posting content without a strategy or purpose.

  • Losing hours to disorganised processes and last-minute scrambles.

We said hello to:

  • Strategic, intentional marketing that connects with the right audience who convert to clients.

  • A business framework that allows for balance, boundaries and big-picture thinking.

  • A renewed sense of confidence and excitement for her work.

From Valerie:

“Rosie helped me see my business from a fresh perspective. She broke things down into manageable steps, making what once felt overwhelming so much easier to tackle. With her guidance, I’ve been able to set clear goals, streamline my workflow, and even enjoy my evenings guilt-free. Working with Rosie has been a game-changer!”

‘Rosie has completely helped me with my mindset and working with her has brought about a mindset shift where I see business planning, from financials to the nitty gritty, to something enjoyable and attainable. Now, I am more courageous in setting big juicy goals and feel more excitement towards it than fear or doubt.’


Considering working with Rosie? Here's what Valerie has to say:

“If you need guidance in your business, someone to keep you accountable, provide practical tips to help you grow and be in your corner at all times, Rosie is your gal and more! When the nitty-gritty of business may be daunting to some, Rosie equips you with the tools to see it all in a fun light, and work through it with you. Highly recommend working with her!"

Ready to transform your business?

Let’s create a strategy that is aligned with your specific goals and give you the confidence to take on the scary strategy work so you can build a business you love and generate the revenue you deserve.

Want to transform your marketing & sales game, attract dream clients and pay yourself more?

Book a 1:1 chat with me

Or see how we can work together

Amplify 1:1 Coaching

Best Business Playbook Group Coaching

Business Blueprint Strategy Session

Growth Guild Monthly Membership

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